The Ultimate Guide to Virtual Volunteering for Remote Teams

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Joel Pollick
Founder & CEO
October 3, 2024

Background on the rise of virtual volunteering

In today’s remote-first work environment, keeping teams connected is more critical than ever. One of the most powerful ways to foster community and purpose among remote employees is through virtual volunteering. This guide will show you how to build a virtual volunteering program that makes a meaningful impact for your employees and the global community.

Why virtual volunteering matters in 2024 and beyond

Virtual volunteering is not just a short-term solution; it’s a key strategy for engaging employees and making a positive difference. Here’s why it’s essential for your company’s CSR initiatives:

  • Flexible participation for remote teams: Employees can engage in volunteer opportunities regardless of their location, making virtual volunteering perfect for dispersed teams.
  • Increased employee engagement: Employees who participate in volunteer activities report greater job satisfaction and a deeper connection to their company. Virtual volunteering allows you to maintain these benefits even when teams are remote.
  • Broader social and global impact: Virtual volunteering removes geographic barriers, empowering employees to contribute to causes that resonate with them and reach communities around the world that otherwise might be inaccessible.

Want to see how virtual volunteering can transform your CSR strategy? Percent Pledge makes it easy for employees to engage, wherever they are.

How to launch a successful virtual volunteering program

Follow these steps to create a virtual volunteering program that resonates with your team and drives impact:

Step 1: Understand your team’s interests

  • Why it matters: Tailoring volunteer opportunities to your team’s interests and skills ensures higher engagement and more meaningful contributions. Conduct surveys or hold meetings to learn about the causes your employees care about and the skills they want to offer.
  • Actionable tip: Use tools like employee engagement platforms to gather data on employee preferences and match them with suitable volunteer opportunities, like our Passion Assessment.

Step 2: Select the right volunteer opportunities

  • Why it matters: The success of your virtual volunteering program hinges on offering relevant and impactful opportunities. Choose causes that align with your company’s values and resonate with your employees.
  • Actionable tip: Partner with reputable nonprofits that offer virtual volunteering roles, such as online mentoring, digital advocacy, or remote skill-sharing. Our Volunteering Platform offers over 100k both in-person and virtual volunteer opportunities.

Step 3: Leverage technology for seamless execution

  • Why it matters: Technology is the backbone of any virtual volunteering program. Use platforms that facilitate communication, collaboration, and tracking of volunteer activities.
  • Actionable tip: Consider using tools like Zoom for virtual meetings, project management software for coordination, and CSR platforms like Percent Pledge to manage and report on volunteer activities.

Step 4: Promote and encourage participation

  • Why it matters: Even the best-designed volunteer programs need active promotion to succeed. Ensure your employees are aware of the opportunities available and understand the benefits of participating.
  • Actionable tip: Regularly communicate about upcoming volunteer opportunities through newsletters, team meetings, and internal social media channels. Highlight success stories to inspire participation.
    • Plus, incentivizing employees to volunteer and log volunteer hours is crucial. For example, Percent Pledge's feature, Grow Your Impact, encourages volunteer participation with every volunteer hour equaling a tree planted.
download our step-by-step guide to launching your VTO program

Overcoming challenges in virtual volunteering

Every virtual program faces challenges, but they can be overcome with careful planning:

Managing time zones

Offer asynchronous volunteer opportunities or schedule events at times that suit the majority of participants, ensuring everyone has a chance to contribute.

Ensuring effective communication

Clear communication is key. Leverage collaboration tools to keep volunteers connected and ensure that everyone knows how to participate.

Measuring the impact of your virtual volunteering program

Measuring the impact of your virtual volunteering program is essential for demonstrating its value and making informed decisions for future initiatives.

Key volunteering metrics to track

  • Volunteer participation rates: Monitor how many employees are participating in your virtual volunteer activities.
  • Hours volunteered: Track the total hours contributed by your employees to gauge engagement and commitment.
  • Impact on beneficiaries: Collect feedback from the organizations or communities that benefit from your employees’ efforts to understand the real-world impact.

Tools for effective impact reporting

  • Use CSR platforms: Platforms like Percent Pledge offer built-in reporting tools that can track volunteer hours, participation rates, and impact metrics.
  • Surveys and feedback: Regularly survey both employees and partner organizations to gather qualitative data on the effectiveness of your program.

Success story: OpenX drives global engagement with virtual volunteering

The challenge:

As a global organization, OpenX wanted to engage its employees in meaningful volunteer opportunities, but managing traditional volunteer events for a dispersed workforce was challenging. They needed a way to empower their employees to give back without the constraints of geography.

The solution:

Partnering with Percent Pledge, OpenX launched a virtual volunteering initiative that offered Community Volunteer Events and global opportunities tailored to their employees’ interests. These events ranged from virtual mentoring to digital advocacy, allowing employees to participate regardless of where they were located.

The results:

OpenX’s virtual volunteering efforts were a resounding success. By offering diverse volunteer options and promoting participation through Percent Pledge, they achieved an impressive 81% employee engagement rate. The virtual events not only helped employees make a global impact but also strengthened team morale and alignment with the company’s values.

Future-proofing your CSR strategy with virtual volunteering

Virtual volunteering isn’t just a passing trend—it’s the future of employee engagement and social responsibility. By understanding your team’s interests, leveraging technology, and measuring the impact of your efforts, you can create a program that keeps your employees connected and making a difference.

Ready to future-proof your CSR strategy with virtual volunteering? Contact us today to learn how Percent Pledge can help you build a program that resonates with your remote teams and drives lasting social impact.

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Percent Pledge is different, by design:

  • Engage more employees: Get 50-100% of your team giving globally.
  • No fees on donations: Unlike others, $0 of your donations goes to us.
  • Launch instantly: Our platform is fast to set up and easy to use.
  • Expert support: Partnership from a dedicated Social Impact Manager.
  • Volunteer event planning services: In-person or virtual events.